20 Books I Will Read as a Product Designer before the end of 2022

In 2022 I plan to read a few books that cover topics such as design skills and career, business, self-development, and family life. The books are sorted by 4 distinct categories, at the time of writing I have a fair few of these completed already. These titles may help many with their studies too.

Design skills

These are the books I plan to read this year to help me grow as a designer:

Design management

I decided to go with these books to learn more about design leadership as I’ve been in a minor leadership role and mentoring for the last 18 months

  • The Making of a Manager: What to Do When Everyone Looks to You by Julie Zhuo
  • Liftoff!: Practical Design Leadership to Elevate Your Team, Your Organization, and You by Chris Avore


Design helps create valuable business opportunities. As a designer, I find it important to be business-aware and to know the business impact of the design solutions.

  • Good Data: An Optimist’s Guide to Our Digital Future eBook by Sam Gilbert
  • Hacking Growth: How Today’s Fastest-Growing Companies Drive Breakout Success by Morgan Brown and Sean Ellis
  • Onboarding Matters: How Successful Companies Transform New Customers Into Loyal Champions by Donna Weber
  • Better Onboarding by Krystal Higgins
  • Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers by Alexander Osterwalder and Yves Pigneur
  • Testing Business Ideas: A Field Guide for Rapid Experimentation by Alexander Osterwalder and David J. Bland
  • Value Proposition Design: How to Create Products and Services Customers Want by Alexander Osterwalder, Yves Pigneur, Gregory Bernarda, Alan Smith, Trish Papadakos


In addition to being a designer, I’m also a person that wants to learn and become a better self. This year I will focus on how to be less distracted and how to be a better communicator.

What do you think, should I do a recap at the end of the year with key takeaways from all the books I read?



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